{"title":"Coming Soon","description":null,"products":[{"product_id":"western-sport-coat","title":"The Continental Sport Coat - Navy","description":"\u003cp dir=\"ltr\"\u003eGabardine was Rodeo Ben's material. It took color, held a pressed edge, and moved without wrinkling — which is why it dressed nearly every Western performer of the 1940s and '50s, and why the archive pieces still hold their shape eighty years on.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eNavy is the version that goes anywhere. Half-canvas construction through the chest and lapel. Wide notch lapel, two-button front, clean roll. Pointed yoke seaming through the shoulder and chest, front and back — the Western structure is in the seams, not applied to the surface. Shaped Western pocket flaps with functional welts beneath.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eAntiqued metal buttons, not horn. That's the one loud note in an otherwise quiet coat, and it's the right one — the flash Ben always put somewhere.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThis is the coat that does the most work in a closet. Over an oxford and denim on a Tuesday. Over a snap shirt with a bolo and a trophy buckle on a Saturday. It reads correct in either room and apologizes in neither.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eDetails\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul dir=\"ltr\"\u003e\n\u003cli\u003eWool gabardine, navy\u003c\/li\u003e\n\u003cli\u003eHalf-canvas construction through chest and lapel\u003c\/li\u003e\n\u003cli\u003eTwo-button front, wide notch lapel\u003c\/li\u003e\n\u003cli\u003eAntiqued metal buttons\u003c\/li\u003e\n\u003cli\u003ePointed Western yoke seaming, front and back\u003c\/li\u003e\n\u003cli\u003eShaped Western pocket flaps with functional welt\u003c\/li\u003e\n\u003cli\u003eWelted chest pocket\u003c\/li\u003e\n\u003cli\u003eFour-button cuff\u003c\/li\u003e\n\u003cli\u003eFully lined\u003c\/li\u003e\n\u003cli\u003eCenter vent\u003c\/li\u003e\n\u003cli\u003eTailored Stage Fit\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Rodeo Ben","offers":[{"title":"Default Title","offer_id":48050719817918,"sku":null,"price":995.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/3552\/1726\/files\/navynovase.png?v=1787451756"},{"product_id":"original-denim-jean","title":"THE 1947 — SLIM LIGHT","description":"\u003cp dir=\"ltr\"\u003eIn 1947 Blue Bell hired a Philadelphia tailor to fix the cowboy's jean. Rodeo Ben moved the back pockets up so they cleared the saddle, lengthened the belt loops for a trophy buckle, raised the rise so the jean stayed put in the seat, and set the rivets where they wouldn't scar leather. Every pair carried a tag with his name on it. That jean is still in production today. He never made another cent from it.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThis is our jean, built on the principles he wrote down.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eA high rise that sits at the natural waist and stays there — in the saddle, in a truck, on a barstool. Elevated back pockets, cut to clear. Belt loops sized for a real buckle, not a decoration. Five-pocket construction with a coin pocket that actually holds something.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThe difference is the leg. Where Ben's original was cut full to clear a boot top in an era of work jeans, this one runs slim through the seat, thigh, and knee before tapering clean over the shaft. Same rise, same posture, modern line. Wear it under a gabardine coat or over a roper and it works either direction.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eWoven on shuttle looms and cut in a longer inseam so it stacks the way it should once you've broken it in.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eSpecs\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul dir=\"ltr\"\u003e\n\u003cli\u003eFit: Slim through seat, thigh, and knee\u003c\/li\u003e\n\u003cli\u003eRise: High\u003c\/li\u003e\n\u003cli\u003eFront rise: 11\"\u003c\/li\u003e\n\u003cli\u003eLeg: Tapered\u003c\/li\u003e\n\u003cli\u003eLeg opening: 16½\"\u003c\/li\u003e\n\u003cli\u003eClosure: Zip fly, button waist\u003c\/li\u003e\n\u003cli\u003eElevated Western back pockets\u003c\/li\u003e\n\u003cli\u003eExtended belt loops\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Rodeo Ben","offers":[{"title":"Default Title","offer_id":48051012174014,"sku":null,"price":95.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/3552\/1726\/files\/lightwashfron.png?v=1787450970"},{"product_id":"western-sport-coat-plaid-tweed","title":"The Continental Sport Coat - Plaid","description":"\u003cp dir=\"ltr\"\u003eRodeo Ben's clients were entertainers. Gene Autry, Roy Rogers, Hawkshaw Hawkins — men who needed to be legible from the back row. Ben understood that a pattern is a tool. A check that reads clean at conversation distance and holds its structure across a room is doing a job.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eGlen plaid in tan and brown with a russet overcheck. Half-canvas construction through the chest and lapel, so the pattern sits on a shaped chest instead of lying flat. Wide notch lapel, single button, deep roll — the same long line that made his stage coats photograph the way they did.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThe Western structure is cut in, not added. Pointed yoke seaming through the shoulder and chest. Shaped Western pocket flaps with functional welts beneath. Four-button cuffs. Real waist suppression.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThis is the coat you wear when the tweed is too quiet. Over a white oxford it's dry and correct. Over a snap shirt with a bolo it's something else entirely.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eDetails\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul dir=\"ltr\"\u003e\n\u003cli\u003eGlen plaid, tan and brown with russet overcheck\u003c\/li\u003e\n\u003cli\u003eHalf-canvas construction through chest and lapel\u003c\/li\u003e\n\u003cli\u003eSingle-button front, wide notch lapel with low roll\u003c\/li\u003e\n\u003cli\u003ePointed Western yoke seaming, front and back\u003c\/li\u003e\n\u003cli\u003eShaped Western pocket flaps with functional welt\u003c\/li\u003e\n\u003cli\u003eWelted chest pocket\u003c\/li\u003e\n\u003cli\u003eFour-button cuff\u003c\/li\u003e\n\u003cli\u003eFully lined\u003c\/li\u003e\n\u003cli\u003eCenter vent\u003c\/li\u003e\n\u003cli\u003eTailored Stage Fit\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Rodeo Ben","offers":[{"title":"Default Title","offer_id":48051203276990,"sku":null,"price":995.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/3552\/1726\/files\/plaid.png?v=1787450482"},{"product_id":"original-jean-dark-wash","title":"THE 1947 SLIM DARK","description":"\u003cp dir=\"ltr\"\u003eIn 1947 Blue Bell hired a Philadelphia tailor to fix the cowboy's jean. Rodeo Ben moved the back pockets up so they cleared the saddle, lengthened the belt loops for a trophy buckle, raised the rise so the jean stayed put in the seat, and set the rivets where they wouldn't scar leather. Every pair carried a tag with his name on it. That jean is still in production today. He never made another cent from it.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThis is our jean, built on the principles he wrote down.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eA high rise that sits at the natural waist and stays there — in the saddle, in a truck, on a barstool. Elevated back pockets, cut to clear. Belt loops sized for a real buckle, not a decoration. Five-pocket construction with a coin pocket that actually holds something.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThe difference is the leg. Where Ben's original was cut full to clear a boot top in an era of work jeans, this one runs slim through the seat, thigh, and knee before tapering clean over the shaft. Same rise, same posture, modern line. Wear it under a gabardine coat or over a roper and it works either direction.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eWoven on shuttle looms and cut in a longer inseam so it stacks the way it should once you've broken it in.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eSpecs\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul dir=\"ltr\"\u003e\n\u003cli\u003eFit: Slim through seat, thigh, and knee\u003c\/li\u003e\n\u003cli\u003eRise: High\u003c\/li\u003e\n\u003cli\u003eFront rise: 11\"\u003c\/li\u003e\n\u003cli\u003eLeg: Tapered\u003c\/li\u003e\n\u003cli\u003eLeg opening: 16½\"\u003c\/li\u003e\n\u003cli\u003eClosure: Zip fly, button waist\u003c\/li\u003e\n\u003cli\u003eElevated Western back pockets\u003c\/li\u003e\n\u003cli\u003eExtended belt loops\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Rodeo Ben","offers":[{"title":"Default Title","offer_id":48051584827582,"sku":null,"price":95.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/3552\/1726\/files\/backdenim.png?v=1787450817"},{"product_id":"western-sport-coat-herringbone-tweed","title":"The Continental Sport Coat - Herringbone Tweed","description":"\u003cp dir=\"ltr\"\u003eBefore Rodeo Ben was dressing cowboys, he was a tailor in Philadelphia. That order matters. Everything he built for the West came out of a real coat-making tradition — canvas, chest pieces, hand-set sleeves — and that's why his suits held their shape under stage lights while everyone else's collapsed.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThis is a coat first. Half-canvas construction through the chest and lapel, so it molds to you over time instead of hanging flat off a fused shell. Wide notch lapel with a deep, low roll to a single button — a long lean line that reads more 1940s bandstand than modern business.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThen the Western vocabulary, cut into the structure rather than stitched on top of it. A pointed yoke seam runs from the shoulder through the chest on both sides, shaping the coat as it goes. Pocket flaps are cut with a shaped Western scallop and a functional buttonhole beneath. Four-button cuffs. Clean through the waist, with real suppression — this is a tailored coat, not a blazer with a yoke drawn on it.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eHerringbone tweed in warm earth. Wear it over an oxford and denim, or over a snap shirt with a bolo. It was always meant to do both.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eDetails\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul dir=\"ltr\"\u003e\n\u003cli\u003eHerringbone tweed, warm brown\u003c\/li\u003e\n\u003cli\u003eHalf-canvas construction through chest and lapel\u003c\/li\u003e\n\u003cli\u003eSingle-button front, wide notch lapel with low roll\u003c\/li\u003e\n\u003cli\u003ePointed Western yoke seaming, front and back\u003c\/li\u003e\n\u003cli\u003eShaped Western pocket flaps with functional welt\u003c\/li\u003e\n\u003cli\u003eWelted chest pocket\u003c\/li\u003e\n\u003cli\u003eFour-button cuff\u003c\/li\u003e\n\u003cli\u003eFully lined\u003c\/li\u003e\n\u003cli\u003eCenter vent\u003c\/li\u003e\n\u003cli\u003eTailored Stage Fit\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Rodeo Ben","offers":[{"title":"Default Title","offer_id":48052011106494,"sku":null,"price":995.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/3552\/1726\/files\/blzer.png?v=1787450174"},{"product_id":"western-dress-shirt","title":"The Stockman Oxford - White","description":"\u003cp dir=\"ltr\"\u003eRodeo Ben built his name in Philadelphia, not Fort Worth. He was an East Coast tailor cutting clothes for men who rode for a living — and that tension is what made his work different from everything coming out of the West.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThis shirt is that idea, distilled. A proper university-stripe oxford: button-down collar, box-pleat cloth, the kind of shirt that's been worn under a blazer since the 1920s. Then the shoulders tell you where it actually comes from. A pointed Western yoke, front and back. A smile pocket cut with a tailor's curve. A long tailored body built to stay tucked when you're moving.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eButtons, not snaps. That's deliberate. Ben cut plenty of both, and the button front is the older, quieter register — the shirt he'd have made for a man who wanted the yoke to be the only thing announcing itself.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eWear it with denim and boots or under a gabardine sport coat. It does not care which.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eDetails\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul dir=\"ltr\"\u003e\n\u003cli\u003eWhite university stripe oxford cloth\u003c\/li\u003e\n\u003cli\u003eButton-down collar with collar-button closure\u003c\/li\u003e\n\u003cli\u003ePointed Western yoke, front and back\u003c\/li\u003e\n\u003cli\u003eSingle smile-cut chest pocket\u003c\/li\u003e\n\u003cli\u003eButton front placket\u003c\/li\u003e\n\u003cli\u003eSingle-button barrel cuff\u003c\/li\u003e\n\u003cli\u003eCurved shirttail hem, extended length\u003c\/li\u003e\n\u003cli\u003eTailored Stage Fit\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Rodeo Ben","offers":[{"title":"Default Title","offer_id":48052474314942,"sku":null,"price":180.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/3552\/1726\/files\/Whiteshirt.png?v=1787449548"},{"product_id":"western-work-shirt-blue","title":"The Stockman Oxford - Blue","description":"\u003cp dir=\"ltr\"\u003eRodeo Ben built his name in Philadelphia, not Fort Worth. He was an East Coast tailor cutting clothes for men who rode for a living — and that tension is what made his work different from everything coming out of the West.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThis shirt is that idea, distilled. A proper university-stripe oxford: button-down collar, box-pleat cloth, the kind of shirt that's been worn under a blazer since the 1920s. Then the shoulders tell you where it actually comes from. A pointed Western yoke, front and back. A smile pocket cut with a tailor's curve. A long tailored body built to stay tucked when you're moving.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eButtons, not snaps. That's deliberate. Ben cut plenty of both, and the button front is the older, quieter register — the shirt he'd have made for a man who wanted the yoke to be the only thing announcing itself.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eWear it with denim and boots or under a gabardine sport coat. It does not care which.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eDetails\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul dir=\"ltr\"\u003e\n\u003cli\u003ePeriwinkle oxford cloth\u003c\/li\u003e\n\u003cli\u003eButton-down collar with collar-button closure\u003c\/li\u003e\n\u003cli\u003ePointed Western yoke, front and back\u003c\/li\u003e\n\u003cli\u003eSingle smile-cut chest pocket\u003c\/li\u003e\n\u003cli\u003eButton front placket\u003c\/li\u003e\n\u003cli\u003eSingle-button barrel cuff\u003c\/li\u003e\n\u003cli\u003eCurved shirttail hem, extended length\u003c\/li\u003e\n\u003cli\u003eTailored Stage Fit\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Rodeo Ben","offers":[{"title":"Default Title","offer_id":48052775813310,"sku":null,"price":180.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/3552\/1726\/files\/BlueShirt.png?v=1787449517"},{"product_id":"western-dress-shirt-blue-striped","title":"The Stockman Oxford - Blue Striped","description":"\u003cp dir=\"ltr\"\u003eRodeo Ben built his name in Philadelphia. He was an East Coast tailor cutting clothes for men who rode for a living and that tension is what made his work different from everything coming out of the West.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThis shirt is that idea, distilled. A proper university-stripe oxford: button-down collar, box-pleat cloth, the kind of shirt that's been worn under a blazer since the 1920s. Then the shoulders tell you where it actually comes from. A pointed Western yoke, front and back. A smile pocket cut with a tailor's curve. A long tailored body built to stay tucked when you're moving.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eButtons, not snaps. That's deliberate. Ben cut plenty of both, and the button front is the older, quieter register — the shirt he'd have made for a man who wanted the yoke to be the only thing announcing itself.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eWear it with denim and boots or under a gabardine sport coat. It does not care which.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eDetails\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul dir=\"ltr\"\u003e\n\u003cli\u003eYarn-dyed university stripe oxford cloth\u003c\/li\u003e\n\u003cli\u003eButton-down collar with collar-button closure\u003c\/li\u003e\n\u003cli\u003ePointed Western yoke, front and back\u003c\/li\u003e\n\u003cli\u003eSingle smile-cut chest pocket\u003c\/li\u003e\n\u003cli\u003eButton front placket\u003c\/li\u003e\n\u003cli\u003eSingle-button barrel cuff\u003c\/li\u003e\n\u003cli\u003eCurved shirttail hem, extended length\u003c\/li\u003e\n\u003cli\u003eTailored Stage Fit\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Rodeo Ben","offers":[{"title":"Default Title","offer_id":48052887584958,"sku":null,"price":180.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/3552\/1726\/files\/strippedblue.png?v=1787449679"},{"product_id":"revival-t-shirt","title":"Revival T-Shirt","description":"\u003csection class=\"pdp25-accord-module--info_accs--07a04\"\u003e\n\u003cdiv\u003e\n\u003cdiv id=\"ar_detail-0\" class=\"pdp25-accord-module--content--a3c7b\" role=\"region\"\u003e\n\u003cdiv class=\"pdp25-accord-module--copy--c8977\"\u003e\n\u003cdiv class=\"pdp25-accord-module--subcopy--004c1\"\u003e\n\u003cp\u003eClassic fit short sleeve crewneck tee with a straight hem. Cut from a 190 GSM yarn-dyed hemp\/cotton blend that wicks moisture and breathes easily. Garment washed for a lived-in feel.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/section\u003e","brand":"Rodeo Ben","offers":[{"title":"S","offer_id":48780626526398,"sku":null,"price":75.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":48780626559166,"sku":null,"price":75.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":48780626591934,"sku":null,"price":75.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":48780626624702,"sku":null,"price":75.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/3552\/1726\/files\/Screenshot2026-08-24at9.30.03AM.png?v=1787578655"},{"product_id":"trucker-hat","title":"Trucker Hat","description":"\u003cdiv class=\"Stack-module__tPYWnG__root product-details-section-module__Onq-dG__descriptionRow\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"Stack-module__tPYWnG__root layoutProps-module__0C_Dta__pt layoutProps-module__0C_Dta__pb product-description-module__Aoz70a__descriptionStack\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"Typography-module__pLnx5W__typography-root Typography-module__pLnx5W__variant-uiTextSmall product-description-module__Aoz70a__parsedDescription product-description-module__Aoz70a__clampedText\"\u003eThis hat features a streamlined five-panel design that offers a modern look and an excellent canvas for custom logos. Lightweight construction and an adjustable closure provide comfortable everyday wear while maintaining a polished appearance. \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Rodeo Ben","offers":[{"title":"Default Title","offer_id":48780630032574,"sku":null,"price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/3552\/1726\/files\/Screenshot2026-08-24at9.34.31AM.png?v=1787578585"}],"url":"https:\/\/rodeobenofficial.com\/collections\/coming-soon.oembed","provider":"Rodeo Ben","version":"1.0","type":"link"}